Services
Six disciplines, one system
Each discipline has a clear first step. Every service has a published starting fee in CAD and a written proposal before any work begins.
01 · Identity
Define the brand.
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Brand Architecture Audit
How your brands, sub-brands and products relate, and where the structure leaks.
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Design System & Guidelines
A Figma component library and guidelines your designers and vendors can follow.
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Visual Identity System
A complete identity built to scale across channels and teams.
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Multi-brand Architecture
For organisations running several brands that need one coherent system.
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Brand Stewardship
Keeps your identity consistent as the brand, the team and your vendors grow.
02 · Sound
Give the brand a sonic language.
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Sonic Logo
A short audio signature for intros, ads, apps and product moments.
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Generative Sound Pack
Custom generative textures and loops built from a studio rack, cleared for your use.
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Sonic Identity System
A full sound language: logo, palette, UI sounds and usage guidelines.
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Sound Retainer
New sound for new moments, built on the sonic identity you already own.
03 · Direction
Shape how the brand expresses itself.
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Creative Review
Four hours of senior review on work in progress, used within 60 days.
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Campaign Creative Direction
Senior direction from concept to final assets for one integrated campaign.
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Creative Review Hours
A standing allowance of senior review for work in progress.
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Fractional Creative Direction
Senior creative direction for your team two days a week, without a full-time hire.
04 · AI Creative Ops
Build how creative work gets made.
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AI Creative Ops Audit
A clear read on how your team uses AI today and where it puts the brand at risk.
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Team Workshop
A half-day working session on directing AI output without losing craft.
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AI Visual Integrity System
Guardrails that keep generated imagery on brand and recognisably yours.
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Custom AI Playbook
The operating manual for AI-augmented creative work, written for your brand and team.
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AI Creative Ops Retainer
Keeps your AI creative operations current as tools and models change.
05 · Leadership
Develop creative leadership.
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1:1 Creative Leadership Mentorship
Monthly one-to-one mentorship for creative leaders and for creatives stepping into leadership.
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New Creative Leader Intensive
Six weeks for designers stepping into their first director role.
06 · Research
Investigate how creative practice is changing.
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Cultural Research Brief
A researched report on how AI and culture are shifting in your category.
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Keynote & Panel
A talk on creative authorship and AI for conferences or internal events.
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Cultural Research Subscription
A custom briefing every quarter on how culture and AI are moving in your category.
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Thought Leadership Essays
Four essays a month in your voice for LinkedIn, Substack or your site.
Bundles
The combinations clients ask for most, each priced below the sum of its parts.
Brand Launch
For new brands or a full refresh.
From $16,900* $19,500
AI-Ready Studio
For in-house teams adopting generative tools.
From $19,900* $24,300
Complete Brand Identity
Look, system and sound designed together.
From $24,900* $29,500
Executive Voice
For leaders building a public point of view.
From $7,900* $9,200
* Illustrative only. Every engagement is tailored to the size and needs of your organisation. Scope, timeline and fee are agreed with you in writing before work begins. Fees in CAD, HST extra.
Not sure which one fits?
Book a free 45-minute discovery call, or add services to a proposal and we'll send scope, timeline and fee in writing.